Inside U.K.
Brits Stick Their Big, Red Noses Into Charity Work
By STEVE HILL
|
|
赤い鼻でチャリティー基金
イギリスには毎年3月に「赤い羽根」ならぬ「赤い鼻」の日があります。これはコメディアンのグループが14年前から始めたイベントで、プラスチック製の赤い鼻やTシャツを一般の人たちに販売し、収益金を国内やアフリカの慈善活動に役立てようというものです。
|
The choice is yours. You can buy the T-shirt, wear a red plastic ball on your
nose, put one on the front grille of your car, buy the single, visit the
web site or, best of all, simply make a donation to what has become one
of Britain's most popular and instantly recognizable charitable causes.
I'm talking about Red Nose Day, March 12, which is exactly what it claims to
be. Launched in 1985, the cause has since raised some £139 million (¥30.6
billion) to finance projects working with some of the most vulnerable
people in the U.K. and Africa.
Red Nose Day was the idea of a group called Comic Relief — a collection of
comedians and TV stars who wanted to use their power as public figures to
highlight problems in countries across Africa and raise money for good
causes.
People from all walks of life join in the frivolity, this year wearing a
new, improved nose that hoots when it is squeezed! Former Spice Girl
Geri Halliwell and Rowan "Mr. Bean" Atkinson joined in. Actor Ewan
McGregor of "Trainspotting" fame and comedian Lenny Henry — recently made
a commander of the British Empire by the Queen — were some of the other
people lending their star status to the fun this year, all in aid of the
serious business of raising money. Elton John and David Bowie, two of
Britain's biggest names from the world of pop music, plus Woody Allen and John
Cleese, two men well-known through the medium of cinema for their sense of
humor, also took part.
It's too early to tell yet, but the indications are that Comic Relief was
on course to break the fantastic record of £27.1 million (¥6 billion) raised
in 1997. Much of this money comes from people buying red noses, which were
available from stores up and down the country, or making donations by
telephone after watching an evening of television with a red nose theme.
Several million pounds are also raised directly each Red Nose Day by ordinary
people of all ages. School children, for example, are encouraged to take
part by raising cash from wearing red clothes for the day, joining in
sponsored silences — a particularly difficult feat for the young — or
telling jokes in class.
The work force, too, takes part, with many companies allowing employees to
wear fancy dress for the day, providing, of course, they put some money into
the coffers.
There's no end to the madness, Comic Relief provides special fundraising
packs that suggest hundreds of ways to catch the eye and boost the charity
effort. The money, says Comic Relief, has made a difference to the lives of
thousands of people in the United Kingdom and Africa.
To date, Comic Relief money has funded projects in 43 countries across the
African continent, helping people find practical, long-term solutions to the
problems they face.
Since 1985, more than £94 million (¥20.6 billion) has been donated to 1,092
projects in Africa. These projects vary from helping disabled people in
Tanzania to assisting Rwandan widows set up small businesses to support
the families they've got left. Money has also been used to build wells,
educate people about AIDS and HIV, teach women to read, reconcile people
after war and get street kids into school.
Wherever people live in the United Kingdom, there is a project funded by Comic
Relief within 30 miles (48 kilometers). These range from helping young
people who do not have families to stand on their own two feet — supporting
them when they leave the care of local authorities, to an Older Women's
Network, which ensures that pensioners have somewhere decent to live.
Comic Relief, which has handed over more than £47 million (¥10.3 billion)
here, also assists homeless young people, informs youngsters about drugs and
alcohol and breaks down the barriers of discrimination that prevent the
disabled from playing a full role in society.
The generosity of the British people to this cause shows that it is possible
to raise money and have a laugh, too. Kevin Cahill, the chief executive of
Comic Relief, said: "Comic Relief works to help tackle poverty and promote
social justice. All the money we raise from the public goes directly towards
achieving this. They have been extraordinary in getting behind us."
Shukan ST: March 19, 1999
(C) All rights reserved
|